“Great to have our awesome design team collaborating with the great talent in the Melbourne design community.”
Head of Design & UX, Envato
OVERVIEW
To design Envato.com, a website looked at by millions of designers, creative and web professionals each year is a challenge to say the least. Industry professionals, as well as being aesthetically gifted, are all over the latest trends in design and interaction.
CHALLENGE
A challenge we relished, and together with Envato created a new digital home for the the brand behind one of the worlds most popular creative marketplaces.
Founded in 2006, Envato is one of Australia's biggest digital success stories, with over 6 million community members in more than 200 countries. Creative sellers have over 9 million creative assets on Envato, used by everyone from corporates, to agencies, to small businesses and other start ups.
Known for its individual product marketplaces such as 'Themeforest' and 'Audio Jungle', rather than the brand itself. The new digital strategy works as a platform to introduce all product offerings, yet keep at its core a focus on the brand story.
Particular focus was given to keeping the design simple, modern, and beautiful.
SOLUTION
We’re proud to have worked with a home grown Australian company that is making such an impact on the digital industry worldwide. Says Chris Thelwell, head of design, Envato: "Telling your own story is the hardest thing to do. You need to bring in fresh thinking to really get it right”.
Says Ben Chan, director of growth and revenue: "This new site will help people better navigate their way through our awesome creative community, and help them discover everything they need for their digital project. This also signals a new period of growth and momentum for us, and you'll be seeing many more growth initiatives from us at Envato."
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