“Carter have delivered."
Interactive, one of Australia's leading providers of hosted data, business continuity and cloud based services, approached Carter with the objective of building a new site that reflected their brand. The brief was to present Interactive as a solution orientated supplier with state-of-the-art facilities and a strong focus on encouraging employee growth. An online presence to reflect their wide range of services with quick access to online technical support.
Interactive set the bar high - "deliver us the best website in the world". With a strict brand style guide that had been constructed for print, we needed to adapt the brand for digital. The site also had to be built in such a manner that would enable maximum security within the hosting environment.
With this in mind, we adopted an agile approach to the development looking to incorporate seamless transitions and subtle animations to present the brand as truly 'interactive'. With a requirement for use across multiple devices, we developed a fully responsive site with clear calls to action for the different user groups - potential clients, existing clients, staff and potential employees. Third party software, Live Chat, was also integrated to enable clients to access immediate technical support directly through the site.